SONG OF THE WEEK: 10 Years by Daði Freyr & Gagnamagnið (week beginning 19/3/21)

WORTH A LOOK?: *****

OUT: 13 March 2021

The question of how the unofficial winner of the 2020 Eurovision-that-never-was would follow up his beloved entry was on the lips of all ESC fans immediately after it was announced by Icelandic broadcaster RUV that Daði Freyr and his band Gagnamagnið would return to represent the country in 2021.

  • Read on for reasons including how to see Freyr live in the UK in 2021

Few could have expected 10 Years although this at least lyrically is a natural successor to that 2020 entry Think About Things, which was about Freyr’s daughter Áróra who was born in 2019.

‘Baby I can’t wait to know What do you Think About Things?’ Freyr asked during his 2020 Eurovision entry and a year later he is contemplating his relationship with wife Árný Fjóla Ásmundsdóttir, also a member of his back-up band Gagnamagnið.

The lyrics are as charming as its predecessor: ‘We’ve been together for a decade now. Still everyday I’m loving you more.’

But it’s musically where Freyr is taking a risk which is how 10 Years might have alienated his Eurovision fanbase who haven’t greeted this with open arms because it is essentially a song without a strong hook.

What it does have is an orchestral opening which reminds of Portugal’s classy 2017 winner Amar Pelos Dois by Salvador Sobral. The title might not be repeated in the same way as Think About Things was but there’s still a Hot Chip-like funk to the delivery of the line: ‘I don’t wanna know what would have happened if I never had felt your love.’

And the upturned thumb accompanying the end of the line: ‘Everything about you I like’ is charm personified. We’re also enjoying the live delivery where Freyr’s voice becomes almost comically deeper and sexy during: ‘Love takes some time … as it ages like wine.’

2021 will be the 1st Eurovision where backing vocals will be pre-recorded – a fact bemoaned by former contestant Nicki French – and Freyr makes the most of that rule change with an expansive choir of his own fans.

We’re also obsessed by Gagnamagnið, partly because they include Dadi’s wife, but also because their outlandish instruments and matching outfits make them an engaging foil for Freyr.

We can’t wait to see the performance they will bring to the 2021 Eurovision Song Contest and, although 10 Years is far from Think About Things 2, we think we prefer it that way. Freyr plays 7 UK gigs in November including 26/11/21 at 02 Kentish Town Forum.

  • Picture via Facebook courtesy Dadi Freyr Tickets
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